Adobe has added Generative Video Fill to Premiere Pro, bringing Firefly AI directly into professional video editing workflows. Editors can now remove unwanted objects, extend clips, and generate new frames using text prompts.
Firefly inside Premiere
Generative Video Fill works similarly to Photoshop’s Generative Fill but for video. Users can select an area of a frame and prompt the AI to replace it, remove it, or extend the shot. Adobe says generated content is designed to be commercially safe because Firefly is trained on licensed and public domain content.
Use cases
Editors can use the tool to fix continuity errors, remove logos or distractions, and create B-roll without reshooting. It is especially useful for social media creators and production teams under tight deadlines.
Availability
The feature rolls out to Premiere Pro beta users first, with general release planned later this year. It requires a Creative Cloud subscription with Firefly credits.